# Trevor Minett
**Community Manager & Program Builder — Guelph, Ontario**
I've spent the last 9 years building and running online communities at SaaS companies (Shopify, Calix), specializing in turning member behavior into measurable business outcomes — case deflection, churn signals, self-serve adoption — usually without any dedicated engineering budget.
What I do differently is build the tools myself. When the data or automation I need doesn't exist off the shelf, I build it: Python scrapers, sentiment models, SQL pipelines, and native and web apps — using AI as a core part of how I work, not just an experiment on the side. I'm comfortable being direct about that: AI is now part of how a lot of this work gets done well, and I'd rather be upfront about how I use it than downplay it.
I bring a communication-and-conflict-resolution background (Non-Violent Communication, crisis de-escalation, motivational interviewing) into stakeholder work and high-friction situations, which tends to make cross-functional alignment go more smoothly than it otherwise would.
Outside of community work, I run a small handmade apothecary line, take the occasional landscape photo, and run a local board game community.
**Currently:** Senior Community Manager @ Calix
**Based in:** Guelph, Ontario
**Find me:** [[Experience]] · [[Projects]] · [[Apothecary]] · [[Photography]] · Codeberg · Contact